Month: May 2021

Longines New At Basel 2014: The New Boya Series Watch-perfect Definition Of Elegance

Since the brand was founded, Longines, a famous Swiss watch manufacturer, has always focused on presenting ‘elegance’. This quality is not only reflected in the product, but also communicated to the world through the brand spirit, just like Longines’ famous slogan: ‘Elegance is an attitude.’ As a result, the brand unveiled the Longines Elegant Collection, a series of watches that are the perfect embodiment of classic design and fluent lines, highlighting the typical characteristics of Longines. Boya series watches come in three sizes, all equipped with self-winding mechanical movements, with a variety of dial styles, each of which interprets elegance in its own way.

的 Longines, which has always been known for its classic design, has launched a new Boya series, presenting the brand’s core value-‘elegance’ with exquisite watches. Although ‘elegance’ is difficult to define, the elegant style can be instantly recognized, just like the flying wing hourglass logo that carries the long history of Longines. ‘Elegance’ portrays a well-respected lifestyle and a timeless existence. Longines has always taken ‘elegance’ as the essence of its brand’s core value, and conveyed this quality through the brand philosophy of ‘elegance, true personality’, conveying the brand’s unique and pure product and cultural ideas.

Longines believes that simple and classic design is the best embodiment of ‘elegance’, and the Boya series perfectly demonstrates this quality. The round case of this series of watches has smooth lines and is available in three sizes: 25.50 mm, 34.50 mm and 37.00 mm, showing the hour, minute, second and date. Some styles are set with diamonds. In keeping with Longines’ watchmaking tradition, Boya series watches are equipped with automatic movements, and the delicate links of the bracelets create elegant and light visual effects.

优雅 ‘Elegance’ is an inherent characteristic of Longines, and its expressions are also diverse. Therefore, the Longines Boya series offers a variety of dial style options, each of which interprets the elegant definition in its own way. Dark dials include black lacquered diamonds, and dark gray with diamonds or scales. Bright dials include matte white models printed with Roman numerals or hour markers, and silver brushed or mother-of-pearl models with diamond hour markers. The bright dials are equipped with black hour and minute hands, which are in stark contrast to the dial and the second hand, which is pleasing to the eye and makes people feel ‘elegant’ and sometimes surprises.
[Watch description]

Longines Boya Series Stainless Steel Rose Gold Diamond Women’s Watch Watch Number: L4.309.5.88.7 Price: RMB 32,000
Longines Elegant Collection watches are the perfect embodiment of classic design and fluent lines, highlighting the typical characteristics of Longines. The steel rose gold case with a diameter of 25.50 mm is set with 52 diamonds, the white mother-of-pearl dial is decorated with diamond hour markers, and it is equipped with the L595 automatic mechanical movement.

Longines Boya Series Stainless Steel Diamond Women’s Watch Watch Number: L4.309.0.87.6 Price: RMB 28,800
Longines Elegant Collection watches are the perfect embodiment of classic design and fluent lines, highlighting the typical characteristics of Longines. The 25.50 mm diameter stainless steel case is set with 52 diamonds, the white mother-of-pearl dial is decorated with diamond hour markers, and it is equipped with the L595 automatic mechanical movement.

Longines Boya Series Stainless Steel Rose Gold Men’s Watch Watch Number: L4.809.5.72.7 Price: New Price
Longines Elegant Collection watches are the perfect embodiment of classic design and fluent lines, highlighting the typical characteristics of Longines. The stainless steel rose gold case has a diameter of 34.50 mm, and the dark gray sunburst dial is decorated with pink gold bar-shaped hour markers. It is equipped with the L619 automatic mechanical movement.

Longines Boya Series Stainless Steel Men’s Watch Watch No .: L4.809.4.11.6 Price: RMB 12,600
Longines Elegant Collection watches are the perfect embodiment of classic design and fluent lines, highlighting the typical characteristics of Longines. The matte white dial with a diameter of 34.50 mm is printed with 12 Roman numerals and is equipped with the L619 automatic mechanical movement.
Technical Parameters
Watch number stainless steel
4.3L4.309.4.11 / 12/57/72/77/78 / 87.6 diameter 25.50 mm
4.8L4.809.4.11 / 12/57/72/77/78 / 87.6 diameter 34.50 mm
4.8L4.810.4.11 / 12/57/72 / 77.6 diameter 37.00 mm

Stainless steel, bezel set with diamonds
4.3L4.309.0.87.6 diameter 25.50 mm
L4.809.0.87.6 diameter 34.50 mm

Stainless steel, 18K rose gold bezel
4.3L4.309.5.11 / 12/57/72/77 / 87.7 diameter 25.50 mm
4.8L4.809.5.11 / 12/57/72/77 / 87.7 diameter 34.50 mm
4.8L4.810.5.11 / 12/57 / 77.7 diameter 37.00 mm

Stainless steel, 18K rose gold bezel with diamonds
4.3L4.309.5.88.7 diameter 25.50 mm
L4.809.5.88.7 diameter 34.50 mm

Movement Mechanical self-winding movement
Caliber L595 (ETA 2000/1) diameter 25.50 mm
8¾ minutes, 20 jewel bearings, vibration frequency 28’800 times / hour
Power reserve: 40 hours
Caliber L619 (ETA 2892 / A2) diameter 34.50 mm
37.00 mm diameter
11½ minutes, 21 jewel bearings, vibration frequency 28’800 times / hour
Power reserve: 42 hours

Functions Hours, minutes, seconds, date at 3 o’clock

Case Round, stainless steel, rose gold bezel
25.50 mm diameter, 34.50 mm diameter, 37.00 mm diameter
Scratch-resistant sapphire crystal
Sapphire crystal case back

Water-resistant to 3 bar (30 meters)

Dial Matte white with 12 Roman numerals or 11 hour markers
Black sun print with 12 diamond hour markers
Dark gray sun print with 11 graduated or 12 diamond hour markers
Brushed silver with 12 diamond hour markers
White mother-of-pearl with 12 diamond hour markers
Hands Rod-shaped hands, rhodium-plated, pink gold or black

Bracelet Stainless steel or stainless steel with 18K rose gold bracelet.
Triple folding safety clasp and push-opening mechanism.


Harry Winston-midnight Collection Midnight Collection

Designed for men and women who insist on an elegant lifestyle, the new Harry Winston Midnight Midnight collection reflects the watchmakers’ clear design and Questioning modernity focuses on the elements and enhances the character of each creation.

From left to right: Midnight 39mm, Midnight automatic, Midnight big date function

Winston’s Midnight Lady’s Midnight watch is available in a rose or white gold case. It is available in a medium size of 32 mm and a large size of 39 mm. Each comes in a gorgeous version and a simple version with diamonds.
The watch is exquisite and elegant, it is the best accessory for ladies.
The Winston Midnight Midnight Men’s Watch Edition features a 42 mm diameter case and is also crafted in classic white or rose gold.
Winston Harry Winston Midnight midnight series automatic models and Winston Harry Winston Midnight midnight series large date function watches are also equipped with automatic movement, date display at 6 o’clock.


Portuguese Series Annual Calendar Watch

The new IWC Portuguese calendar watch combines two brand new works and three masterpieces of advanced watchmaking technology: the newly developed annual calendar fills the gap between the perpetual calendar and the simple date display. This new function is driven by a newly developed IWC 52850 homemade movement with two barrels, which is powerful and can provide enough energy for the watch’s seven-day power reserve.

 IWC continues to introduce new and stunning complication features to the IWC Portuguese watch series. From the minute repeater (1995), the seven-day power reserve (2000), the perpetual calendar (2003), the flying tourbillon (2004) to the constant-power tourbillon (2011), and the latest eight days Power reserve manual winding movement (2013), IWC Portugal series leading the field of fine watch even more prominent.

 2015 is the year of the IWC Portuguese series. The newly-developed IWC calendar has made a grand debut, adding a very attractive additional feature to the Portuguese series. This function is driven by the new IWC 52850 homemade movement. The almanac and the new movement were first included in the IWC Portuguese calendar (model: 5035). This watch also announced the beginning of the IWC home-made movement project. In the next few years, the brand will launch more home-made movement series.

 The annual calendar of the IWC Portuguese series is located on the dial at ’12 o’clock’, with three separate semi-circular windows showing the month, date and week. Its switching mechanism has automatically taken into account the different days of each month. Unlike the perpetual calendar, the calendar does not take into account the number of days in February, nor does it take into account the effects of leap years. Therefore, manual adjustment is required at the end of February every year. During the development of the calendar module, IWC designers did everything they could to make adjustments easy—just pass the crown. The resourceful engineers abandoned the adjustment button through this clever design solution, so as to perfectly present the simple and beautiful design of the IWC Portuguese calendar watch.

 To make the date display more eye-catching, the watch designers set three display windows between the scale of 11 o’clock and 1 o’clock. This ‘American’ date arrangement is not only related to technology and design, but also to honor the founder of IWC-Mr. F. A. Jones from the United States. The IWC Portuguese Annual Calendar watch has a large 44.2 mm case, a grooved bezel, a classic rail-type minute ring, slim leaf-shaped hands and almost unchanged Arabic numerals. A model-the first Portuguese watches were almost exactly the same, only the small seconds dial was no longer at the original ‘6 o’clock’ position, but was set at the ‘9 o’clock’ position. The power reserve display can be read at the ‘3 o’clock’ position. The self-made movement with a seven-day power reserve marks another technological breakthrough in the history of the Portuguese watch series of IWC. The rare combination of an annual calendar and a 168-hour power reserve in-house movement makes this latest complex watch by IWC an irresistible watch watchmaker.

 IWC Portuguese series calendars are available in different styles: 18K red gold models with silver-plated dials (model: IW503504); stainless steel models with silver-plated dials (model: IW503501) or night blue dials (model: IW503502). On the blue dial, exquisite sunlight decoration flashes light and shadow under the light. All models come with a black Santoni alligator strap. The sapphire glass with arched edges makes the case look slimmer, highlighting the classic elegance of the watch. The curved lugs are more comfortable to wear, and they are also suitable for slim wrists. Through the transparent sapphire glass back of the watch, you can see the exquisite structure of the new 52850 homemade movement. In the new 52000 movement series, the oscillating weight is more delicate, the bridge plate is more transparent, and the engraved ‘Probus Scafusia’ (meaning ‘extraordinary technology and superb craftsmanship from Schaffhausen’ ‘) In solid gold. In this way, more details of the movement with a dual barrel are presented in front of people. The improved Pellerton winding system is also clearly visible. The system uses parts made of black and white ceramic materials to operate with almost no wear.
 The designers of IWC have spent nearly five years researching and developing the calendar. Unlike the R & D perpetual calendar, the brand does not have its own experience in the development of this function. The new 52850 self-made caliber is the perfect choice for an annual calendar watch, because it uses the power of its two barrels to provide more torque to drive three display discs. In addition, after winding, the dual barrel can provide enough energy for the watch’s power reserve for up to seven days.

For interested technical enthusiasts, in simple terms, the operating principle of the annual calendar function is as follows: the hour wheel pushes the date advance wheel. One is responsible for advancing the week display. At midnight every day, the advancement pointer on the top can be used to advance the date. The month display and the setting wheel that determines the length of days in different months are controlled by two pins in the date display panel. The first pin on the display panel pushes the setting wheel to rotate one space. A stylus on the advance lever identifies a 30-day month with a deeper notch on the setting wheel, setting a longer date advance route for it. On the 1st of the following month, the pusher made sure that the date was advanced from 30th for 2 days. The new month is set by a second pin on the date display.
 The five-year-long R & D was successful. The IWC Portuguese Annual Calendar watch once again confirms the brand’s innovation and fine watchmaking expertise, and adds a fascinating and practical addition to the IWC’s family of complication watches.


Seiko Seiko Sponsors 2011 European Sailing Championships

The 29erXX regatta is the ‘sister’ of the 49er regatta and the fastest regatta for women. This fast-growing level of competition is close to the Olympic certification and continues to attract more and more female sailors worldwide. The third 29erXX European Sailing Championships, which will be held on July 27-30, representing the fleets of five countries, will try their hand at the waters of Travemünde, Germany.

The champion and runner-up were awarded Seiko Velatura Chronographs.

SEIKO Seiko has been the main sponsor of the international 29erXX level association since 2009. Through this sponsorship agreement, SEIKO Seiko has increased its sponsorship of women’s most advanced sailing events, and fully supported the new generation of athletes to participate in the 29erXX Regatta from funds and equipment to help the association grow and develop the sport.
Velatura is a watch series developed by SEIKO after communicating with some of the world’s top sailing athletes. It is a professional high-performance marine watch. Velatura series watches have become the best choice for first-class players in the fastest sailing events such as the Olympics .

The Velatura Chronograph SNDY66 watch awarded to the winner at Travemünde.
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